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Getting
traffic
SEO
4.12 Keywords
– Choose your keywords and do SEO over them. Keywords are the words
you would like other people would use in order to find your site. If for
instance you have a site about pizza making, you would probably like to
be found through search engine, when someone types "pizza",
or "pizza making". So your keywords would be "pizza making".
Choose appropriate domain name "pizza-making.com". Choose appropriate
title "pizza making" and so on. When having back links to your
site prefer them to be as your desierd keywords. So good back link to
your site would be: pizza
making. Other back links such as: recipe,
pizza, Italian
food, will not improve your SERP's position (Search Engine Result
Page). Your ultimate goal in SEO is to get the first position on the SERP's.
So if someone enters Google and types "pizza making" your site
would be the first on the result pages.
4.13 No flash - I know some of you won't like this but
search engines can't read flash files. They can read text. If you have
built your entire site using only flash, you might be in trouble because
no search engine can read it. However if you still like to use flash,
use it only were it is needed. If it's a movie, banner or game, great
do it. However whenever you have text on your website, try to get it out
of the flash file and write it inside the HTML.
4.14 Good quality – You can do SEO all day long,
but the real key to long term, big time success is… high quality
site. Give your visitors better service then others do, give your visitors
something they can't find anywhere else. First of all doing this will
give you returning visitors and this is always good. Secondly other sites
would link to your site, just as a service to their visitors, and if you
have read this article you know back links are very, very important.
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